UX Methods

Find the right UX method for any stage of the product design process. Methods and activities are grouped into three core sections: Discovery, Ideation, and Testing, based on a comprehensive eight-phase design process.

Discovery

Discovery involves first defining the core problem and project goals. Next is in-depth research to understand users and the market. The final step is to analyse the gathered data to establish a validated direction.

Ideation

Ideation is the stage for generating solutions. This begins with broad ideation and brainstorming of potential concepts. Successful ideas are then converted into low-fidelity prototypes for quick testing and design refinement.

Testing

Testing validates the design through rigorous user testing for usability. After validation, the solution is refined and then built. The final step is to consistently measure the resulting impact for continuous learning and iteration.