Product Design Reference
  • 🖖Hello!
  • Methods
    • 🔍Discovery
      • Affinity Diagramming
      • Analytics Review
      • Behavioural Analytics
      • Benchmark Analysis
      • Card Sorting
      • Clickstream Analysis
      • Competitor Analysis
      • Content Inventory
      • Contextual Inquiry
      • Context Mapping
      • Contextual User Interviews
      • Customer Journey Mapping
      • Diary Studies
      • Empathy Mapping
      • Expert Review
      • Feasibility Study
      • Field Studies
      • First Principles
      • Focus Groups
      • IA Research Study
      • Jobs-to-be-Done
      • Kick-Off Meeting
      • Mental Models
      • Observation
      • Personas
      • Problem Statements
      • Project Brief
      • Requirements Workshops
      • Stakeholder Interviews
      • Surveys
      • User Experience Mapping
      • User Flows
      • User Interviews
      • User Scenarios
    • 💡Ideation
      • Analogous Inspiration
      • Attribute Listing
      • Brainstorming
      • Co-Creation Workshops
      • Crazy Eights
      • Design Excursions
      • Design Sprint
      • Gallery Walk
      • How Might We
      • Idea Box
      • Ideation Cards
      • Interaction Modelling
      • Mind Mapping
      • Mood Boards
      • Prototyping
      • Paper Prototyping
      • Proof-of-Concept (PoC)
      • Prioritisation Matrix
      • Random Word Association
      • Role Playing
      • Reverse Ideation
      • SCAMPER
      • SCAMPER+
      • Scenario Mapping
      • Sitemaps
      • Sketching
      • Speed Dating
      • Storyboards
      • Tree Testing
      • Use Cases
      • User Stories
      • User Story Mapping
      • Wireframing
      • What-If Scenarios
      • Worst Possible Idea
      • Vision Workshops
    • 🎯Testing
      • 5 Second Test
      • 10 Second Test
      • A/B Testing
      • Acceptance Testing
      • Beta Testing
      • Eye Tracking
      • Expert Review
      • First Click Testing
      • Guerrilla Testing
      • Hallway Testing
      • Heatmaps
      • Lab Usability Testing
      • Measuring Design Success
      • Prototype Testing
      • Retrospective Testing
      • Screen Recording Analysis
      • Surveys
      • Usability Testing Partners
      • Usability Testing Platforms
  • Laws & Principles
    • ⚖️Laws & Principles
      • Accot-Zhai Steering Law
      • Aesthetic-Usability Effect
      • Anchoring Principle
      • Authority Principle
      • Availability Heuristic
      • Campbell's Law
      • Doherty Threshold
      • Fitts's Law
      • Fresh Start Effect
      • Gestalt Principles
        • Closure
        • Common Fate (Synchrony)
        • Common Region
        • Connectedness
        • Continuation
        • Figure/Ground
        • Focal Points
        • Parallelism
        • Past Experiences
        • Proximity
        • Prägnanz
        • Similarity
        • Symmetry (And Order)
        • Uniform Connectedness
      • Goal-Gradient Effect
      • Halo Effect
      • Hick's Law
      • Jakob's Law
      • Miller's Law
      • Occam's Razor
      • Pareto Principle
      • Parkinson's Law
      • Peak-End Rule
      • Poka-Yoke Principle
      • Postel's Law
      • Principle of Commitment and Consistency
      • Principle of Contrast
      • Principle of Least Astonishment
      • Principle of Readability
      • Principle of Repetition
      • Principle of Scale
      • Rule of Thirds
      • Rule of Three
      • Scarcity Principle
      • Serial Position Effect
      • Tesler's Law
      • Three Pillars of User Delight
      • Von Restorff Effect
      • Zeigarnik Effect
  • Resources
    • 🧰Resources
      • General
      • Books
      • Glossary
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